ABC embraces the changing dynamics of viewing behavior. We’ve been at the forefront in engaging and delivering for our audiences - while also providing messaging opportunities for marketers. It all started with the launch of the Full Episode Player on abc.com in the summer of 2006; the first free, ad supported online streaming service for TV programs. ABC has been a pioneer in platform distribution, ever since.
With over 51 million downloads, the ABC App provides access to the most diverse and entertaining portfolios available and includes live, linear telecast streaming in select markets. The ABC App has expanded to include Apple (iOS, Apple TV), Google Play, Roku and Amazon Fire TV.
Fans can also enjoy streaming full episodes of their favorite ABC shows on Hulu and on our MPVD partner players like Xfinity.
ABC Full Episode Streaming delivers a premium environment to advertisers; attracting younger, educated, upscale, consumers in an engaging, full-screen, fast-forward disabled, experience.
For more detailed information regarding full episode streaming viewership, check out the Unified Insights section now!